Rapid Web Business Generation - targeted business leads in 24 hours

Other Web Marketing Training

Rapid Web Business Generation

Level: Introduction / tailored course

Duration: 1 Day

Suitable for: Non-technical individuals wishing to drive Internet traffic to Web sites, these courses are tailored to the client’s specific business. One week of Email training support is included 24 hours response typical. A single end of week telephone discussion is included.

Pre-requisites: Individuals must have a Web site, and knowledge of the desired client profiles. A basic understanding of sales & marketing is assumed. A credit card for use in on line purchasing will be required, estimated budget £100.

Follows on to: Intermediate course

Course objectives:

To deliver new sales of £1000 to £25,000 in the first month & to prove the cost effectiveness of these methods.

Unlike web site ranking services, these non-technical techniques will deliver new relevant business traffic the same day. At the conclusion of this course you will have produced a Web campaign delivering new clients to your business. You will be able to refine this system continuously improving effectiveness and reducing the cost of acquiring new business.

Syllabus includes:

· Search engine marketing. Who are Google, Yahoo & others? How do they work together?
· Your first simple web campaign, generating traffic today.
· Setting budgets & campaign durations.
· Gathering client information, your unique selling points, products & services.
· Creating a list of relevant search terms, what are your clients looking for?
· The balance of cost versus positioning, relevance of copy.
· The importance of multiple ad copy within campaigns.
· Refining your campaigns, tuning your site. Creating landing pages.
· Analysing results, available reports.
· Using other search marketing services.
· Continuous campaign growth via term discovery & site tuning.

Need a web site? We can take build it for you. From in draft to online delivering targets leads in just one week.

Other relevant courses: Web design

• Dreamweaver MX Introduction
• Dreamweaver MX Intermediate